The eDelivery option enables you to manage your customer relationships using print, email and the Internet. A single Opus design can generate output for print, email or the web allowing you to integrate your print and web development environments and gain better control over brand management and corporate messaging. Now you can develop comprehensive:
Targeted Marketing Campaigns
Automatic Response Systems
Customer Relationship Management Programs
Using eDelivery you can choose who receives what type of communication, for example a bank might decide that:
Clients with savings accounts greater than $50,000 get statements with color graphics and follow-up phone calls to ensure quality service;
Clients with savings account balances between $10,000 and $50,000 get a highlighted color statement, a follow-up email with a link for web viewing of their statement, and a special number to route them to lower-volume customer service phones;
Those with lower balances in their savings accounts get black and white statements, and must call in to regular customer service (and wait).
Using a single document application, business communication can be printed or distributed as FAX, email or a PDF attachment to email. Alternate delivery methods include FTP, LPR, Copy and Execute.