LimeLight is an enterprise-class
customer intelligence service that delivers Web visitor behavior analysis and
reports. Clients access LimeLight's comprehensive analytics via their browser
anywhere, at any time. From the reports decisions are made that materially
affect campaign performance. Keylime's technology measures your Web visitors'
activity directly from their browser, not from a server. The interaction is
captured and interpreted when and where the activity occurs, whereas other
technology solutions require tedious harvesting and processing of data from each
Web server. Keylime's configurable data collection and reporting capability is
the best choice for customer-oriented, business-critical decision support. The
LimeLight service delivers in-depth customer intelligence in both real-time and
historical reporting periods. A deeper level of insight gained from LimeLight
provides our clients with actionable information on visitor behavior organized
into segments that they define according to their business needs: which customer
types are most valuable, which marketing campaign is the most effective,
marketing program ROI, content effectiveness, visitor navigation, commerce, site
performance, and much more. Keylime is the only company that can provide
reporting on internal search strings or form performance within a field. Easy to
read standard reports are available within 72 hours from the initiation of the
service without the costly capital investment or IT resources needed for
licensed products. Keylime takes the unique approach of providing service
deployment on our site, using our resources. The impact on IT is negligible
whether it involves initiation or ongoing support and enhancement of the
LimeLight services.