Siebel Email Marketing provides the industrys most comprehensive permission-based and scalable email marketing solution fully integrated across all customer touchpoints. It helps organizations take advantage of the superior economics of email while providing a solution for building customer trust and getting messages delivered, opened and acted upon.

Unlike other email solutions, Siebel Email Marketing enables
organizations to:

use information from across the enterprise to create more relevant and differentiated messages.
integrate email with other communications to provide customers a superior, unified experience across channels.
improve effectiveness and achieve more rapid ROI through embedded best practices and support for the entire e-marketing process.
build customer trust by allowing their customers to opt-in or opt-out across channels, while seamlessly updating a single customer database in real-time.

As a result, organizations can more effectively and efficiently leverage email communications to create lasting and profitable customer relationships, strengthen brand value, and increase marketing return on investment while fully respecting customer preferences.

Siebel Email Marketing is available as an optional module with the Siebel Marketing product suite or separately for organizations that seek an email marketing only solution.