LeadGenesys Platform
Enabling marketers to deliver more and better quality leads to sales teams is what the LeadGenesys Platform is all about.

The Platform helps agencies and marketing departments streamline and lower the cost of campaign set-up and response analysis. When shared with the sales team:

Custom-scored leads can instantly be followed up on
Customized import rules can better control duplicates and clutter in SFA / CRM applications
Ongoing lead-gen efforts are improved and accelerated with enhanced collaboration between marketing and sales teams
Built from the ground up by direct marketing and lead generation experts, the platform features:

Detailed real-time reporting of direct mail, email, and telemarketing components.
Campaign summaries indicating the lead-flow and performance of each campaign component.

Dynamic lead scoring customized to your specifications.
Territory breakdowns reflecting the quantity and quality of leads.

Robust performance reporting on lists, creative, offers and timing.
Lead capture attribute details can be updated by your sales team.
Comprehensive profile analysis to help refine targeting.
Flexible date range views of all responses and captured leads.
Total contact history reporting to help sales and optimize contact strategies.
Password protected log-in from any computer with a web browser.
Easy export of leads into Microsoft Excel or a .CSV format.