Link Popularity Check is a handy tool for web site owners that allows you to check your link popularity and compare it to your competitors as well as a list of major internet web sites (msn.com, ebay.com etc). It displays the results in an easy to read, color coded report window and also provides some tips for improving your link popularity. The popularity check is based on results from AOL/Google, AltaVista, HotBot, AllTheWeb and MSN Search.